November 18, 2025

Seize the Free Marketing Opportunity with DBC's "Beautiful Seats"

Place your experience / business and Tofino in the spotlight with your exisitng photos or video, as Destination BC highlights the Province to 2026 FIFA World Cup visitors.

Excitment is building up as FIFA World Cup comes to Vancouver in 2026! This is the world’s most watched sporting event, with a global audience of approximately five billion viewers. Destination BC is seeking content to feature in the second phase of its campaign which is set to reach millions of viewers. The goal is to show that there are "beautiful seats" waiting in every corner of BC, beyond where the games will be played in Vancouver.

Your content could be featured in international campaigns, print, platforms, and events - and participation is free.

What DBC is looking for:

  • Content that clearly shows a ‘seat’ in British Columbia, so in our case: a sunrise or sunset beach walk or surf, sitting on the balcony of an accommodation with stunning views, people in a Zodiac in Clayoquot Sound, and the like.
  • Photos and/or short video clips.
  • New material or existing content from your image bank is welcome.
  • Provide the highest resolution you have available.
  • Both horizontal and vertical formats are encouraged.
  • Authentic, natural images work best, whether people-centred or place-centred.
  • Vertical formats are strong for social media, while horizontal formats are often used in campaign and media placements.

Take a few moments to submit your photos / videos - by November 30th. Find all the info you need here.

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